Who we are

TMC Nordic was founded in 2004 by Heidi Behrens and has, since the very beginning, been driven by a mission to delight consumers with differentiated and innovative high-quality beauty products — helping them look and feel their very best.

Our headquarters, warehouse, and training facilities are located in Søborg, Copenhagen, Denmark, and we have local sales offices in Sweden and Norway. In 2025, we also established a sales organization in Finland.

At the beginning of 2025, Heidi Behrens sold 65% of TMC Nordic to Nobilis Group — one of Europe’s leading beauty distributors with over 30 years of experience in the luxury, niche, and prestige markets. This strategic partnership has given TMC Nordic a significantly stronger voice on the global market. With the new ownership structure, TMC Nordic now stands on a solid and even more robust foundation, ensuring future growth and development.

Today, we are a team of 86 passionate and dedicated employees, working with a strong strategic focus on driving market growth — including through digital initiatives and platforms.

We are an agile organization, and our business model is characterized by the belief that the greatest successes are achieved through collaboration, proximity, and transparency.

Inclusion and diversity

We take pride in being a company where employees are able to be themselves and feel a sense of belonging. We embrace and celebrate diversity and welcome all genders, ages, races and ethnicities.
Our workforce consists of 7 different nationalities, 76 % females and we have 60 % females in the executive leadership team. Our brands are founded in 7 different countries. And we are always on the look out to welcome more diverse talents and brands.

Sustainability and Green Initiatives

We are committed to protect the health of our planet for future generations. Every day we work on reducing our impact on the planet by recycling, eliminating excessive waste and reduce our CO2 emission.

World Oceans Day 2021

To support the mission of a cleaner planet and less plastic in the ocean, we collaborate with Ren Clean Skincare and The Danish society for Nature Conservation. On World Oceans Day in June 2021 we went on a clean up mission together to collect trash from the canals of Copenhagen. A mission supported by several of our retailers and influencer collaborations, and so successful that we have decided to make it a yearly tradition.

video previewPlay Video

CO2 Reduction

In 2021 we are 1 out of 6 companies in Gladsaxe taking part in a pilot project on sustainable logistics solutions to reduce our CO2 emissions, by organizing freight and goods transport better. Greenway Logistics has developed a tool that can calculate CO2 emissions at all stages of the company’s transport chain that we and 5 other local companies will test. We are very much looking forward to seeing the results and inspire more companies to avoid transport waste throughout the value chain. Proud to be part of a municipality who takes lead!

Environmental

At TMC Nordic, sustainability is at our core. We make efforts to fight against waste pollution, climate change & deforestation.

Social

We strive to provide the best working conditions for our employees and a work environment that is safe, diverse and inclusive.

Governance

We do not affiliate with any political parties and are against any form of bribery, corruption, and lobbying.

Board of directors

Board member:
Konrad A. Kierklo
Board member:
Pernille Thorslund
Board member:
Tina Raasteen
CEO:
Heidi Behrens
Board member:
Jens Wittrup Willumsen